Adverts

Cleanest Cooking, c.1964
ESB television commercial promoting the benefits of electric cooking in the home.
28 seconds

ESB Showrooms and Service Centres, c.1964
ESB promotional film for showrooms and service centres highlighting the different assistance provided.
45 seconds

A Penny Buys a lot of Comfort, c.1964
Television commercial highlighting how cost effective electricity can be when used for tasks in the home.
44 seconds

Electricity Helps in So Many Ways, c.1964
Television commercial depicting how electricity makes life easier for you and your family.
1 minute 4 seconds

Electric Cooker Advertisement, c.1968
ESB television commercial promoting the benefits of electric cooking.
20 seconds

ESB Stocks Advertisement, 1975
ESB advertisement advising the public of the opportunity to invest in new ESB stocks
45 seconds

Big E Campaign, 1976
Animated advertisement urging customers to use energy wisely and highlights the value of electricity, in comparison to other consumer items.
30 seconds

Big E Campaign 2, 1976
ESB animated advertisement highlighting the value for money offered by electricity in the use of domestic appliances.
30 seconds

ESB Stock Issue Advertisement, 1977
ESB advertisement offering attractive returns to investors on the company's latest stock issue.
47 seconds

Off Peak, 1979
ESB advertisement encouraging consumers to use electricity during 'off peak' hours in order to conserve energy.
30 seconds

Off Peak 2, 1979
Advertisement encouraging consumers to use electricity during 'off peak' hours in order to conserve energy. Second advertisement in 'Off Peak' series.
30 seconds

ESB People Serving You, 1980
ESB advertisement highlighting the range of services provided by ESB personnel.
1980, 1 minute

ESB Home Safety, 1981
Advertisement providing guidelines on safe use of electricity in the home, with a free booklet available from ESB shops.
15 seconds

Night Storage Heaters, 1982
ESB television commercial regarding night rate heating and advertising the new ultra slim storage heaters.
30 seconds

Electricity is Real Value for Your Money, Sunday Dinner, 1983
Advertisement highlighting the cost effectiveness of electricity in comparison to other consumer items.
10 seconds

Electricity is Real Value for Your Money, Washing Machine, 1983
Advertisement highlighting the cost effectiveness of electricity in comparison to other consumer items.
10 seconds

ESB Stock Issue, 1983
ESB advertisement encouraging the public to avail of the opportunity to invest in the company's latest stock issue.
30 seconds

Electricity is Different, 1983
ESB promotional film depicting the various uses of electricity, its value for money and the benefits it brings to human
1 minute

WIN Electric Rehab Competition, 1984
Win Electric commercial encouraging prompt payment of bills by offering chances to win prizes and donations to charities.
26 seconds

So Clean So Nice, Cook Electric, 1984
Television commercial used as part of an ESB campaign emphasising the benefits of electric cooking.
30 seconds

Karate Man, 1985
Commercial advertising price reductions for storage heating systems. Features karate man smashing electricity prices in half.
29 seconds

Dance, 1986
Commercial depicting a girl preparing to go to a dance, highlighting how electricity and electrical appliances enhance quality of life.
38 seconds

Baby, 1986
Commercial depicting a father waking to feed his baby. Footage highlights how electricity enhances quality of life.
40 seconds

ESB Farm Safety, 1987
Animated advertisement highlighting the safe use of electricity on the farm.
30 seconds

WIN Electric Holiday Competition, 1987
Win Electric commercial encouraging customers to pay their bill within 14 days for a chance to win a holiday.
22 seconds

Going Back, 1988
Commercial depicting a son returning home. Highlights how electricity enhances the quality of life.
1 minute 10 seconds

Nightsaver, 1990
Television commercial with a catchy jingle, advertising lower night-time rates of electricity.
40 seconds

Moving Eye, 1997
Television commercial first aired in 1997. The company television ad campaign was filmed over eight days in November 1996 at

Moving Eye 2, 1998
TV Commercial first aired 16 September 1998. This advertisement is the sequel to the first "Moving Eye" commercial, which first

Remote Control, 1998
Television advertisement first aired 1998. The commercial features a toddler watching a cartoon of a dog using electrical appliances in

Millennium, 1999
ESB Millennium Ad, 26 November 1999. TV commercial marking ESB's Millennium celebration. This advertisement opens with three Irish landmarks from

Silent Partner, 2000
TV advertisement first aired 2000. The advertisement shows a series of everyday scenes, (train stations, hairdressers, gyms, office blocks, shopping