Silent Partner, 2000

Description:  The advertisement shows a series of everyday scenes, (train stations, hairdressers, gyms, office blocks, shopping malls, laundrettes) which were created to specifically draw the viewers attention to our ‘Silent Partner’. The advertisement is intended to demonstrate how electricity is an integral part of our daily lives by stripping these scenes of visible electronics, leaving just the human interactions.

Duration: 1:03

Credits: CDP Associates